Levi Strauss & Co. Appoints New Levi’s® Brand Chief Marketing Officer
LS&Co. announced Kenny Mitchell as its New Chief Marketing Officer of the Levi’s® brand, effective June 5. Kenny will be responsible for advancing the brand’s...
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Levis Strauss & Co. Ranks Second in Apparel Among Fortune’s Most Admired Companies
Levi Strauss & Co. has been included, for the third year in a row, in Fortune’s annual list of the World’s Most Admired Companies – ranking...
Levi’s Launches Recycled 501 Jeans Made from Liquefied Old Jeans
With an aim to bring sustainability and circularity in the supply chain Levi’s has launched Levi’s 501 jeans a liquefied pair of old Levi’s as...
Sanjeev Mohanty promoted as Sr V.P & MD for Levis US & Canada
Previously served as Senior Vice-President and Managing Director of South Asia-Middle East and Africa Levi Strauss & Co. has announced the appointment of Sanjeev Mohanty...
Levi’s Vintage Clothing and Clarks Originals are bringing back the iconic ’80s
Levi’s Vintage Clothing, known for its premium take on major denim classics has linked up with Clarks Originals for their Spring/Summer 2021 collection, titled “Loose...
LEVI’s Celebrates the Birth of the Levi’s® 501® Jeans
On May 20th, 1873, the world’s first blue jean received its official patent – a day we commemorate each year as “501 Day.” Two immigrants...
Levi’s Collaborates with Target
Launches Collection for Home Goods, Pets Accessories and Apparels Levis’ will launch over 100 limited denim-inspired items spanning kitchenware, apparel and pet accessories on the...
Gap and Levi’s To pay dues to garment vendors
After facing a backlash on social media for not paying dues several retailers have announced that they will be making payments to suppliers as quicks...
Innovative Mario collection by Levi’s
Levi’s has launched its Super Mario collection. The collection was first revealed back in March, with a planned release date of April 1st. When that...
Levi Strauss & Co. and Hohenstein collaborates for safer chemicals to the apparel industry
Levi Strauss & Co. (LS&Co.) and Hohenstein have announced a collaboration to utilize the ECO PASSPORT by OEKO-TEX® certification system in the LS&Co. supply chain...