Trade

Reebok Sold for £1.8bn to Authentic Brands

Reebok Sold for £1.8bn to Authentic Brands

Authentic Brands Group will acquire Reebok from Adidas for a total consideration of up to £1.78bn.

Adidas will share the majority of the cash proceeds from the sale with its shareholders.

The transaction is expected to close in the first quarter of 2022, subject to customary closing conditions.

Adidas first bought Reebok for a reported sum of £2.75 billion in 2006 in an acquisition that also included the Rockport, CCM Hockey and Greg Norman brands.

Related posts

John Lewis Partnership Misses Profit Targets After Disappointing Christmas

PS NewsDesk

EMISSIONS TRADING SYSTEM PILOTED IN SURAT

PS NewsDesk

Bangladesh Garment Exports To USA Soar 6.65%

Leave a Comment