Recycled cotton is often unsuitable for use in new cotton apparel due to the short fibers created during recycling.
Founded in 2015, NFW has solved this challenge with an innovative process that welds short fibers into longer fibers to create high-performance cotton yarns which can incorporate cotton and other plant-based waste fibers.
This patented process transforms these materials in ways that were never possible before, creating an opportunity to reuse post-consumer cotton waste and impart performance characteristics into the fiber.
The resulting upcycled material outperforms synthetic fabrics while still retaining the comfortable feel of cotton.
“We are thrilled to have the investment, support and insight of Ralph Lauren, an industry icon whose commitment to timelessness – to true sustainability – is central to who they are,”
said Dr. Luke Haverhals, Founder and CEO at NFW. “We look forward to working together as we scale our best-in-class technology that has the potential to transform the way companies approach fabric and sourcing.”
Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, footwear & accessories, home, fragrances and hospitality.
For more than 50 years, Ralph Lauren’s reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets.