Li & Fung is proud to announce that it has been recognized with the Hong Kong Business Technology Excellence Awards 2025 in the Data – Supply Chain category for its innovative Trend Engine platform. This award highlights the company’s commitment to leveraging advanced data analytics and AI to transform supply chain operations and drive smarter business decisions.
The Trend Engine platform integrates insights from e-commerce, social media, runway trends, and Li & Fung’s extensive global network. By combining these diverse sources of data, the platform enables the company to anticipate market shifts, accelerate design innovation, and respond quickly to changing consumer demands. This capability ensures that Li & Fung stays ahead in a rapidly evolving retail landscape.
Winning this award reflects Li & Fung’s dedication to data-driven innovation and its ongoing efforts to enhance supply chain efficiency, shorten lead times, and deliver greater value to customers. As the company continues to invest in AI-powered solutions, Trend Engine serves as a powerful example of how technology can drive business transformation and strengthen competitiveness in today’s fast-paced market.
With this recognition, Li & Fung reaffirms its position as a leader in technological innovation within the supply chain industry and looks forward to continuing its journey of digital transformation.
