Seasoned apparel industry leader Ajay Narula has embarked on a new professional journey as the Vice President – Marketing & Product Development at Ambattur Clothing Limited / Tusker, Jordan. With over two decades of experience in global sourcing, merchandising, and product development, Ajay brings a wealth of expertise and leadership to his new role.
At Tusker Apparel Ltd. Co., Ajay will lead strategic initiatives in product innovation, marketing, and global client engagement — strengthening the company’s footprint across key international markets. His appointment marks an exciting new chapter for both Ajay and the organization, as they aim to drive sustainable growth, operational excellence, and product diversification.
Prior to joining Tusker, Ajay served as General Manager at Techno Design GmbH for over nine years (2016–2025), where he successfully led India operations for Technocian Fashions / PDS Group. Under his leadership, the company expanded its business across Europe and the U.S., managing prestigious clients including NKD, Takko, KIK, Woolworth, Maurices, Dollar General, Ross, and Walmart. He implemented robust SOPs and an online TNA management system, achieving an impressive 95% on-time delivery rate, and was recognized with the “Great Performer” award for exceptional customer service and operational leadership.
Earlier in his career, Ajay held senior merchandising roles at Impulse International Pvt. Ltd. and Li & Fung, where he played a pivotal role in scaling global accounts such as Talbots, Roots, NY&CO, Jack Wills, Bonprix, and Target Australia. At Li & Fung, he was instrumental in scaling Talbots’ business from $4M to $53M, establishing vendor partnerships across India, Sri Lanka, Bangladesh, Jordan, and Bahrain, and maintaining world-class quality benchmarks with less than 1% defect rate.
Ajay began his professional journey at Francis Wacziarg Pvt. Ltd., where he grew from Assistant Merchandiser to Manager Merchandiser, building a strong foundation in buying, sourcing, and client management.
With his proven leadership and strategic vision, Ajay Narula’s move to Ambattur Clothing Limited / Tusker is set to further strengthen the brand’s market presence and innovation-driven approach in the global apparel industry.
