GOAT Brand Labs is thrilled to announce a strategic investment from Brand Capital, India, marking a significant milestone in its journey to scale India’s most promising D2C lifestyle brands. This partnership reflects strong confidence in GOAT Brand Labs’ unique model for nurturing brands to become the Greatest of All Times.
With a portfolio featuring some of India’s most loved names — Chumbak, the iconic ethnic wear brand trueBrowns, Voylla, a rapidly growing fashion jewellery brand, along with leaders in beauty, home, and pet care like NutriGlow and Pet Crux — GOAT Brand Labs has been driving the growth of D2C brands with strategic expertise and operational support.
“At GOAT Brand Labs, our core strength lies in providing brands with the strategic muscle they need to thrive,” said the GOAT Brand Labs team. “This new partnership with Brand Capital will fuel the next phase of our journey, reinforcing our commitment to innovation, differentiation, and long-term value creation in India’s fast-evolving D2C ecosystem.”
The investment is set to accelerate growth, expand market reach, and unlock new opportunities for GOAT Brand Labs’ brands, helping them scale faster and reach their full potential. Both teams are poised to create an immensely rewarding partnership that promises new milestones and continued success in the dynamic Indian D2C landscape.
