Pantone, the global authority on colour, has revealed that designers at London Fashion Week will use a colour palette filled with “fresh, vibrant and invigorating” colours inspired by “unorthodox colour combinations, encouraging freedom of self and inviting new conversations”.
“Personal expression and freedom of style paves the way to a future full of colourful possibilities,” explains Leatrice Eiseman, executive director of the Pantone Color Institute in a statement.
“Stimulating our desire to dare to be different and show the world who we really are, amalgamations of colour for LFW Autumn/Winter 2023/2024 are defined by a new free-style approach characterized by witty individual looks, unconventional pairings, and profound colour mixes.”