In a milestone moment, U.S. Polo Assn., the esteemed casualwear label backed by the prestigious United States Polo Association (USPA), has inaugurated its expansive brand outlet in Bengaluru.
Situated in the vibrant Jayanagar neighborhood, renowned for its residential and commercial vibrancy, this multi-level store sprawls across 6190 sq. ft.
It signifies a pivotal shift in the retail landscape, promising patrons an interactive encounter with the brand’s compelling narrative.
Bringing its authentic connection to the sport of polo to life, the brand-new retail space is adorned with modern décor and sport-inspired accessories.
From the moment shoppers step foot inside, they are seamlessly woven into the brand story, experiencing a shopping journey like no other. U.S. Polo Assn.’s commitment to its heritage and the spirit of polo shines through every corner of the store, creating an immersive and captivating atmosphere that resonates with customers long after they leave.
With its carefully curated design elements and thoughtfully crafted displays, the retail space sets the stage for an unforgettable shopping experience, where passion for the sport meets the allure of premium fashion.
The opening of the U.S. Polo Assn. store in Jayanagar marks a significant milestone, being the first in India to unveil the new SS’24 womenswear collection in-store, previously exclusively available online.
The expansive store features a comprehensive range of product categories, including USPA Mainline, USPA Sport, Denim & Co., Womenswear, Footwear, Kidswear, Accessories, and Innerwear. From classic polo shirts to stylish denims, cozy sweaters, jackets, and more, the collection boasts timeless favorites that cater to diverse tastes.
Amitabh Suri, CEO of U.S. Polo Assn. India, commented on the launch, stating,
“Our flagship store in Jayanagar is more than just a physical expansion; it stands as a testament to the brand’s esteemed legacy and unwavering dedication to its Indian clientele. It embodies the essence of our brand, which is synonymous with the timeless sport of polo, reinforcing our commitment to providing unparalleled experiences for our customers in Bangalore.”
Presently, U.S. Polo Assn.’s retail presence in India comprises over 400 brand stores and more than 2000 shop-in-shops spread across 200 cities, reflecting its widespread popularity and strong foothold in the Indian market.
