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Zara Makes Grand Entrance into Ahmedabad Market

Global fashion brand Zara has opened its first store in Ahmedabad, Gujarat at Palladium Ahmedabad, a release by the company said on Thursday.

Spread over an area of 27,000 sq. ft., this is the brand’s second store in Gujarat. It offers women’s, men’s & kid’s collections across three floors- ground, first and second floor and is equipped with technological tools.

Some of the services integrated with the brand’s app include a fitting room reservation service, a special area for collection of online orders, the ability to search online for items in the store, order and collect them within two hours and check available stock. The store also boasts two self-checkout areas.

On the sustainability side, it has been designed, built and managed to reduce the use of energy and water. Additionally, the wood used in the store, as well as paper products including bags and labels, have all received PEFC or FSC seals, which are an assurance of sustainable sourcing.

Zara is part of the Inditex Group, a global fashion company that runs stores under the brands Pull & Bear, Massimo Dutti, Bershka, Stradivarius, Oysho and Zara Home.

Inditex operates an integrated platform of physical and online stores in over 200 markets and is committed to achieving climate neutrality by 2040. Inditex currently has 23 Zara stores in India including this one.

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