Ultra Denim Group is a diversified business corporation since its inception 1995 with interests in engineering field for textile machinery, Pharma Machinery, Wood working machinery and many more. Under the leadership of Bharat Patel, the group has state of art manufacturing plant for denim fabric. Ultra Denim supplies wholesale high grade denim fabric to major clothing brands from around the world.
At the exhibition, the company displayed denim colours for A/W 19, products for upcoming season and displayed coloured denim also. The company is into sustainable products as they feel today every brand has some requirements related to it. Every month the company launches 15-20 new products which is only possible due to big product development team which keeps a tab on latest trends.
Region-wise, the United States was the primary market for Egyptian garment produce with US $ 480 million, marking a surge of 14 percent over last year. The European market followed at US $ 306 million, up by 15 percent.
Speaking about the trends Gurudatt Pai, Head Brand Marketing, from the company informed, “Knitted denims, coloured denims, over dyed(OD) denims Ultra Denim Offering Variety & Style In Denims are all in trend and we offer all. For men’s we have shirting fabrics as well.” With capacity of 2.2 million metres of fabrics per month of denim everything is manufactured in-house with the use of latest technologies. The company is exporting to Bangladesh, Egypt, Latin and Central American countries. The company received a good response at the exhibition.