Indian Terrain, a men’s high-street fashion brand, today marked a significant milestone by securing two prestigious awards from Fair Trade India. In a momentous ceremony held at Pulman, Aerocity, Delhi, Fairtrade, a Global Organisation that ensures sustainable farming practices, has recognised Indian Terrain as a leading sustainable brand in India and has lauded two coveted awards:
The “Fairtrade Business Partner of the Year” award acknowledges Indian Terrain’s unwaveing dedication to fair trade principles across its supply chain. The brand’s continuous efforts in sourcing cotton from Fairtrade supported farms, that ensures fair wages for the farmer have set a remarkable benchmark within the fashion sector.
The brand has employed innovative campaigns, compelling storytelling, and a genuine commitment to transparency to educate and engage consumers, empowering them to make more conscious choices when it comes to their clothing purchases.