Puma’s private equity division Puma Private Equity has invested £3.5 million in menswear retailer Ron Dorff in an effort to support its growth strategy.
Puma Private Equity provides growth capital to small and medium-sized businesses across all sectors and regions of the UK.
Despite the impact of the Covid-19 pandemic on retail, Ron Dorff said the investment would support its “aggressive growth strategy” for further geographic expansion.
The brand, co-founded by Jérôme Touron and Claus Lindorff, launched its online store in 2012 and now sells to over 80 countries worldwide.