Marks & Spencer Reliance India Pvt. Ltd. has appointed Rajesh Sethuraman as its new Head of Marketing, placing an experienced brand builder and retail strategist at the center of one of India’s most trusted premium lifestyle brands. An alumnus of Thiagarajar School of Management (MBA–Marketing) and Symbiosis Institute of Management Studies (PGDRM), Rajesh brings a dual foundation in marketing strategy and retail operations—skills that have shaped his ability to design high-impact consumer experiences across India’s evolving retail landscape.
Rajesh began his career during India’s early organized retail wave, gaining hands-on experience at RPG Cellular, Titan, Reliance Industries, and Spencer’s Retail. These roles gave him a front-row seat to the diversity of Indian consumers and the discipline required to scale retail formats across regions. His career accelerated through leadership roles at Vishal Mega Mart and Landmark Group’s Easybuy, where he engineered repeat-driven marketing systems that fuelled hyper-growth—from store-launch frameworks to segmentation engines and CRM ecosystems. Most recently, at Blackberrys, he spearheaded brand experience, loyalty, digital transformation, and youth-focused storytelling across 1,200+ touchpoints, launching initiatives such as ReFit, TechPro, TempTech, ICC World Cup collaborations, and AI-enabled retailing tools, all of which strengthened brand trust and modernised consumer engagement.
At Marks & Spencer India, Rajesh steps into a role central to the brand’s next phase of expansion. M&S—now operating 90+ stores across 40+ cities—continues to grow its presence in wardrobe essentials, premium innerwear, beauty, and curated food. The brand has accelerated its digital and omnichannel ecosystem through D2C commerce, AI-driven discovery, WhatsApp catalogue retailing, influencer-led storytelling, and India-localised loyalty through Sparks. With Rajesh’s expertise in insight-led marketing, CRM, and scalable consumer systems, industry observers expect M&S India to further strengthen its premium positioning, deepen digital engagement, and expand relevance among the modern Indian shopper.