TechnoSport, one of India’s fastest-growing activewear brands, has announced the appointment of Anirudh Pratap as its new Head of Product and Design, marking a significant step in the company’s continued growth and innovation journey.
With over 21 years of experience in the global sportswear and activewear industry, Anirudh brings extensive expertise in product innovation, performance-driven design, consumer insights, and category development. Throughout his career, he has played a key role in creating products that successfully blend functionality, comfort, and style while addressing the evolving needs of modern consumers.
In his new role, Anirudh will lead TechnoSport’s product strategy and design initiatives as the brand strengthens its retail footprint, expands into new categories, and broadens its product portfolio. His appointment aligns with the company’s vision of delivering innovative and high-performance activewear solutions tailored for the Indian market.
Anirudh’s expertise, combined with TechnoSport’s vertically integrated manufacturing ecosystem, is set to create a powerful synergy that will accelerate innovation, improve speed-to-market, and strengthen the company’s position in the highly competitive activewear segment.
As demand for performance apparel continues to grow across India, TechnoSport remains focused on delivering accessible, functional, and technologically advanced activewear at scale. The addition of Anirudh to the leadership team reinforces the company’s commitment to product excellence and customer-centric innovation.
With this strategic appointment, TechnoSport is well-positioned to drive its next chapter of growth while continuing to redefine the activewear landscape for Indian consumers.