India-based HRX brand promoted by Bollywood actor Hrithik Roshan is targeting Rs. 300 crore in revenue for 2019 fiscal.
Download Perfect Sourcing News App for Latest Business of Fashion News
The brand will be foraying into new categories and also strengthening its international retail business.
“We are foraying into new categories that include Innerwear, kid’s apparel, wearable tech, watches and also venturing into new markets like Dubai through Cult,” Afsar Zaidi, co-founder & CEO, HRX reportedly stated.
The HRX brand will open its first offline store in Bengaluru later this year. Stores in Pune, New Delhi, and Mumbai are also on cards.